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Lehrveranstaltungen in der Informatik
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Betriebs­wirtschafts­­­lehre


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N.N.

zurück zurück

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Inhalt


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Einführung in die Wirtschaftswissenschaften

  • ökonomische Grundbegriffe
  • Das Unternehmen im volkswirtschaftlichen Zusammenhang

Unternehmen und Märkte

  • Betriebswirtschaftliche Kategorien (Kosten, Gewinn, Rentabilitïät, Produktivität)
  • Angebots- und Nachfrageverhalten
  • Preismechanismus und Gleichgewicht auf den Märkten

Ziele unternehmerischer Aktivitäten und Erfolgskontrolle

  • ROI-Baum
  • Kurzfristige Erfolgsrechnung mittels Deckungsbeiträgen
  • Break-Even-Analyse
  • Investitionsrechenverfahren
  • Strategische Konzepte der Erfolgsmessung (z.B. Portfolio-Analyse)

Organisation


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5. Semester, Vorlesung  4-std.


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Sprache: deutsch


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Präsenzstudium: 60 h, Eigenstudium: 90 h

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Gesamtaufwand: 150 h


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Leistungspunkte (credit points): 5
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Medienformen: Folien, Tafel
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Vorbedingungen: keine
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Prüfung: (Klausur)


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Lernziele


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Sie sind in der Lage, grundlegende ökonomische Probleme zu erkennen und zu analysieren. Sie beherrschen wichtige Instrumente der Erfolgskontrolle.

Literatur

H. Scheck, B. Scheck: Wirtschaftliches Grundwissen für Naturwissenschaftler und Ingenieure. 2. Auflage, Wiley-VCH (2007)

G. Wöhe, U. Döring: Einführung in die Allgemeine Betriebswirtschaftslehre. 22. Auflage, Vahlen (2005)


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